Archive

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   The hospital’s services had been expanding for 15 years but research showed they weren’t getting credit. NMC needed to evolve its marketing platform to better reach and inform...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   Bob Church, a leading figure in the ceramics industry, had led the company for many decades.  His outgoing nature and extensive industry contacts essentially served as the marketing...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   The origins of the firm lay in its printed catalog that enjoyed preeminence in the 70s through the early 90s.  But the firm had not adequately invested in...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   Middlebury Natural Foods Co-op was at a crossroads. Increasingly, they were experiencing a divide between their aging founding membership (who started the co-op in the ‘70s) and a...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   Law firms are strange beasts.  They are comprised of self-assured individuals that need to find common cause.  Our task was to serve two masters in the creation of...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   When Recycle North was formed in the 1970s, recycling meant something completely different than it does today. Which is why, over forty years on, people kept stopping by...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   The vtTA needed to transform itself to embrace a broader mission, but had little to no resources to do so. Moreover, it needed to challenge existing cultural orthodoxy...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1525467928678{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}"][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   Like all VNAs in Vermont, CVHHH is facing a “silver tsunami” of aging citizens 65+, just as federal funds to support their efforts are in decline. CVHHH needed...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" background_color="#f6f6f6" css=".vc_custom_1616504881183{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #f6f6f6 !important;}" z_index=""][vc_column][vc_column_text] The Challenge [vc_separator type='small' position='center' color='#000000' thickness='' up='' down='']   There were a number of challenges the organization faced, not the least of which was internal friction with “base brand” Champlain College stakeholders who felt the online...

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