May 8, 2015 Seven Days Retains Brandthropology for Website Audit & Search Engine Optimization
We live in a pretty special place in the world. Part of what makes it special is the uniquely progressive voice of Seven Days, Burlington’s free weekly newspaper. But they’ve become much more than a pusher of newsprint; they’ve become one of the market’s largest online publishers as well. So it’s an honor to be working with them as they look to improve their digital platforms. It’s a bit of a daunting task, as they have multiple legacy websites each performing separate tasks. We’re helping them step back and take a look at the current build out, and prioritize how they move ahead — especially with regard to improving Search Engine Optimization. Research, audits and data collection are essential elements of the marketing process and we look forward to lending our expertise to such a important facet of Vermont’s media scene.