Merchants Bank: Where Do You Want to Grow?

We’ve been working with Merchants Bank to help them stand up and embrace their role as Vermont's largest locally owned bank. As part of that effort, new work is now on air featuring the tagline “Where Do You Want To Grow?”. This ad, part of a larger campaign, will help Merchants Bank own its local re-investment story, while also underscoring the bank's important role in helping businesses and customers realize their goals. It's been fun for us to help evolve a brand of such enduring local stature (it's been around Burlington for over 165 years -- see the article we wrote about the bank's history in the Burlington Free Press). This work has also provided us a platform for telling a Vermont economic development story with force and feeling; as such, the work is an important example of the 'fusion' message that we've been calling for that ties our state's verdant nature/recreation story with an economic development message. Have a look and judge for yourself!

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Central Vermont Home Health & Hospice

We've been inspired by the great work of the VNAs of Vermont. One of those organizations, Central Vermont Home Health and Hospice is a remarkable agency helping Vermonters stay in their home while receiving critical care. John Plante, a rehab patient, shares what's most important to him and others recovering from surgery.

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Merchants Bank: Checking

What does mobile deposit allow you to do? Spend more time with your family? Work on a personal project? Merchants Bank members can do all of these things with this ultra convenient service.

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CVHHH: Hospice Care

Central Vermont Home Health & Hospice offers valuable community services to the Addison County area. Their hospice offering is an underutilized service and one that many previous beneficiaries hold in high regard.

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