Vermont National Country Club Target Audience Segmentation: E-mail Marketing Campaign
We created e-mail marketing templates for each of their critical targets. From left to right above you can see a template for member communications, a template to corporate prospect communications, as well as a template for conferences and events prospecting.
Vermont Hickory Open Email Marketing
With the e-mail marketing engine we are able to tell how many people received the message (how many messages bounced), how many people opened the message (for the VHO it was over 75%), how many people clicked through to the links embedded in the e-mail (a whopping 87%). With this tool, we can easily implement split copy tests, allowing us to try different variations to see which one pulls best—all in real time! Way cool.
Central Vermont Medical Center E-Mail Marketing
We provide an e-mail marketing engine for many of our clients. It allows us to maintain a consistent branded “look” while providing the extraordinary ability to track opens, click-throughs, bounce rates, etc.